Kanye West Changes Name For The Second Time

Kanye West is switching up his name yet again. Just four years after legally becoming “Ye,” the controversial music mogul has chosen to reinvent himself once more with a new name.
According to reports, the new name is being used in some business documents for West, including on official documents from his companies, such as Ox Paha Inc., Yeezy Apparel, and Yeezy Record Label LLC.
Kanye West has yet to make any comments about the new name, and it remains unclear why he made the change.
Four years after tossing “Kanye” aside in favor of the snappy one-syllable “Ye,” headline-hogging hitmaker West has changed his name yet again.
According to reports, the father of four now goes by the name “Ye Ye” and has begun using it in legal documents for his companies.

This includes Yeezy Apparel, Yeezy Record Label LLC, Getting Out Our Dreams Inc., and Ox Paha Inc., a company that has filed hundreds of trademarks on behalf of the rapper.
Per the news outlet, the name change was noticed when these businesses filed a “Statement of Information” with California’s Secretary of State.
This statement of information is a form required to be filled out by all businesses in a state to provide essential details, including who is running the company, the base of operation, and employees.
For now, the name change appears to have been only effected in these legal documents, as West’s social media still uses “Ye.”
Although the rapper has yet to announce the name change, he previously hinted that he will never return to using his old name, “Kanye West.”
Taking to X (formerly Twitter) earlier in the month, West told his fans of his decision to officially quit using his birth name on the platform.
“Ima finally stop using the @kanyewest Twitter cause my name is Ye,” the rapper wrote.
“Gonna start a ye account and it is what it is,” he added.
In response, fans trolled West, suggesting that it may be impossible to make the account change, as another user has already claimed the tag “Ye” for themselves.
Some also said he could easily change the username via the settings options instead of creating an entirely new account on the platform.